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  • Memar srl
  • Memar srl
  • Memar srl

Memar srl

Sara Meucci, the young manager of the Memar firm, seems like a fairy from a fantasy island where everything one might desire is produced…

Sara is fairy-like not only for her flashing looks, but also her ability to stimulate the imagination and passions; feelings which she transmits when she paints a picture of her family’s business, now in its fourth generation. Federico Meucci is the company’s designer; sisters Daniela and Chiara are responsible for sales and production coordination, respectively; Sara has been in charge of the company’s sample production for years.

The four siblings’ knowledge is based on their father’s experience: Daniele Meucci, a professional pioneer in hat-making boasts over 40 years of continued research in the world of exclusive, high-quality materials. The firm’s imaginative name is an acronym based on the founder’s initials: Mario Meucci, who founded the firm in Brozzi, a small suburb of Florence. In this peripheral but lively community, famous during the 19th century for woven braids expertly made by Tuscan “trecciaiole” (braiders), the Meucci family laid the foundations for its lasting success.

The necessary ingredients are all there: the manufacture of hats based on high-quality raw materials; a high level of workmanship to satisfy the demands of the market and guarantee the end-product’s exclusivity-all managed within the factory, using high-tech machines and craftsmen specialized in straw-work. Memar pursues the same ancient entrepreneurial philosophy, extending its fashion accessories division to gloves and purses made by expert artisans from Florentine Haute Leathercraft, for the fashion firm “Via Baccio”.

A company, in short, which has exported its products to international markets for over 100 years: in Europe, Russia and South America, where the happy union of ancient crafts and avant-garde design is jealously guarded under the protective shadow of a “Magic” hat.



Memar srl
via della Casella 51
50142 Firenze
T +39 055 7877261


Nome azienda

Memar srl

Data fondazione


Referente commerciale

Daniela Meucci


Federico Meucci

Produzione di cappelli per

Terzisti per brand

Si rivolge al mercato della distribuzione con una fascia di prezzo

Lusso - medio alta